Work with thought leaders and academic experts in cognition

Companies can benefit from collaborating with academic researchers in the field of Cognition in several ways. These experts can provide valuable insights into human cognition, enhance innovation and problem-solving capabilities, optimize decision-making processes, improve user experience and interface design, and contribute to the development of cutting-edge technologies.

Researchers on NotedSource with backgrounds in cognition include Ryan Howell, Dr. James C. Kaufman, Ariel Kalil, Steve Joordens, Dr. Christian Waugh, Ph.D., Aminda J. O'Hare, Jamie Hughes, Ph.D., Barry Setlow, Caroline Doyle, Ph.D., Kristy Biolsi, Nathaniel Shanok, Andrew Johnson, and Micaela Chan.

Dr. James C. Kaufman

Professor at University of Connecticut, Expert in Creativity
Research Interests (43)
Creativity
giftedness
personality
intelligence
meaning
And 38 more
About
James C. Kaufman is a Professor of Educational Psychology at the Neag School of Education at the University of Connecticut. He has written or edited more than 50 books. These include: the recently published *The Creativity Advantage* (Cambridge); the forthcoming *Lessons in Creativity from Musical Theatre Characters* (with Dana P. Rowe; Routledge); two editions of *Cambridge Handbook of Creativity* (with Robert J. Sternberg) and five other Cambridge Handbooks; two editions of *Creativity 101* (Springer); and a book on terrible baseball pitchers with his father and a book on pseudoscience with his wife. James has developed many theories, most notably the Four C’s (with Ron Beghetto). He has developed several self-report measures of creativity and is currently focusing on positive outcomes of creativity. James has won many awards, including Mensa’s research award, the Torrance Award from the National Association for Gifted Children, the World Council for Gifted and Talented Children’s International Creativity Award, and APA’s Berlyne, Arnheim, and Farnsworth awards. He co-founded two major journals, *Psychology of Aesthetics, Creativity, and the Arts* and *Psychology of Popular Media Culture* and is the current Senior Associate Editor for *Creativity Research Journal*. He has tested Dr. Sanjay Gupta’s creativity on CNN; written the book and lyrics to the musical *Discovering Magenta* (which played NYC and has a cast album); and appeared onscreen, complete with white lab coat, in the comic book documentary *Independents*.

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Example cognition projects

How can companies collaborate more effectively with researchers, experts, and thought leaders to make progress on cognition?

User Experience Optimization

An academic researcher in Cognition can help companies optimize user experience by studying how users perceive and interact with products or services. By understanding cognitive processes, researchers can provide recommendations to improve usability, navigation, and overall user satisfaction.

Decision-Making Analysis

Collaborating with a cognitive researcher can assist companies in analyzing decision-making processes. By studying cognitive biases, heuristics, and decision-making strategies, researchers can identify areas for improvement, reduce biases, and enhance decision-making effectiveness.

Innovation and Creativity Enhancement

Academic researchers in Cognition can contribute to enhancing innovation and creativity within companies. By studying cognitive processes related to creativity, problem-solving, and ideation, researchers can provide insights and techniques to foster a more innovative and creative work environment.

Human-Computer Interaction Design

Collaborating with a cognitive researcher can improve the design of user interfaces and interactions. By understanding how humans perceive, process, and interact with technology, researchers can optimize interface design, reduce cognitive load, and create more intuitive and user-friendly digital products.

Neuroscience-Based Marketing Strategies

Academic researchers in Cognition can help companies develop neuroscience-based marketing strategies. By studying consumer behavior, decision-making processes, and emotional responses, researchers can provide insights into effective marketing techniques, product positioning, and persuasive messaging.