Work with thought leaders and academic experts in cultural studies

Companies can greatly benefit from working with someone whose expertise is in the field of Cultural Studies. Cultural Studies researchers can provide valuable insights into consumer behavior, cultural dynamics, and social trends. They can help companies develop effective marketing strategies that resonate with diverse audiences. Additionally, they can assist in conducting market research and analyzing cultural data to identify new market opportunities. Cultural Studies experts can also contribute to the development of inclusive and diverse workplace environments, fostering creativity and innovation. Overall, collaborating with a Cultural Studies researcher can enhance a company's understanding of cultural nuances and enable them to make informed business decisions.

Researchers on NotedSource with backgrounds in cultural studies include Elizabeth Löwe Hunter, Kimberly Fairchild, Parvaneh Khosravi Zadeh, Ph.D, Dr. Wolfgang Messner, Roger Louis Martinez-Davila, Bernadette Marie Calafell, Ph.D., Dr. H. Colleen Sinclair, Cory Young, Shadi Bartsch-Zimmer, Zahra Jamal, Ryan Howell, and Stefan Groschl.

Parvaneh Khosravi Zadeh, Ph.D

Costa Mesa, California, United States of America
Assistant Professor, Sharif University of Technology
Most Relevant Research Interests
Cultural Studies
Other Research Interests (5)
Linguistics and Language
Language and Linguistics
Communication
Literature and Literary Theory
History
About
Parvaneh Khosravi Zadeh is an Iranian linguist and academic. She received her Ph.D. in Linguistics from the University of Tehran in 2006. Prior to that, she obtained her MA in Linguistics from Islamic Azad University, Tehran. She also holds a BA in English Translation from Allameh Tabatabaei University. Dr. Khosravi Zadeh has been working as an Assistant Professor at Sharif University of Technology. She has published numerous articles in prestigious linguistic journals and presented her research at various international conferences. Her areas of expertise include syntax, semantics, computational linguistics, and language acquisition. In addition to her academic work, Dr. Khosravi Zadeh is also involved in community outreach programs, where she promotes multilingualism and cultural diversity. She is passionate about promoting linguistic diversity and understanding among different cultures. Dr. Khosravi Zadeh is highly respected in the field of linguistics and has received numerous awards for her research and contributions to the field. She continues to actively research and teach in her field, and is dedicated to making a positive impact on the world through her work.

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Dr. Wolfgang Messner

Columbia, SC
Professor in International Business with expertise in Data Analytics and Machine Learning
Most Relevant Research Interests
Cultural Studies
Other Research Interests (14)
International Business
International Marketing
International Management
Strategy and Management
Business and International Management
And 9 more
About
Results-oriented and internationally experienced project manager, consultant, and researcher with a passion for leveraging machine learning and advanced statistical techniques to solve intricate challenges in international marketing and consumer behavior. Demonstrated track record of driving strategic initiatives, cultivating cross-border partnerships, and delivering tangible impacts on revenue generation. Highly adaptable to rapidly evolving technologies and market trends. Aiming to apply my expertise to lead transformative projects and elevate organizational success on a global scale. **Research and publication overview** · Authored 36 peer-reviewed journal publications (data analytics, international business, marketing) · Authored and edited 8 business books, published by *Palgrave Macmillan* and *Springer* · Published 5 teaching cases with *SAGE* and *Ivey* · Research impact (Google Scholar): h-index of 17 with 1,000+ citations **Competences in data analysis (selected)** · Supervised: Neural networks, deep learning · Unsupervised: Kohonen self-organizing maps · Frequentist and Bayesian regression analysis · Multilevel (hierarchical) modeling · Exploratory and confirmatory factor analysis · fs/QCA \| HLM \| SPSS \| JASP \| Python\, incl\. Keras\, Dalex
Most Relevant Publications (3+)

65 total publications

Connections Between Cultures: Using Empirical Distributions for Measuring Cultural Differences

Journal of Cross-Cultural Psychology / Dec 29, 2020

Messner, W. (2020). Connections Between Cultures: Using Empirical Distributions for Measuring Cultural Differences. Journal of Cross-Cultural Psychology, 52(2), 129–154. https://doi.org/10.1177/0022022120982370

Being happy. The role of personal value priorities in subjective well-being across European countries

International Journal of Cross Cultural Management / Jun 08, 2023

Messner, W. (2023). Being happy. The role of personal value priorities in subjective well-being across European countries. International Journal of Cross Cultural Management, 23(2), 389–421. https://doi.org/10.1177/14705958231180049

Cultural patterns of evasive answer bias in surveys

International Journal of Cross Cultural Management / Dec 13, 2022

Messner, W. (2022). Cultural patterns of evasive answer bias in surveys. International Journal of Cross Cultural Management, 23(1), 133–167. https://doi.org/10.1177/14705958221130202

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Roger Louis Martinez-Davila

Colorado Springs, Colorado, United States of America
University of Colorado - Colorado Springs
Most Relevant Research Interests
Cultural Studies
Other Research Interests (11)
Conversos
Europe
Middle Ages
paleography
digital humanities
And 6 more
About
s a Professor of History at the University of Colorado and a digital humanities innovator, I specialize in medieval and early modern history, focusing on the dynamic interplay of Jewish, Christian, and Muslim cultures. My academic journey, rooted in a PhD from the University of Texas at Austin, is dedicated to exploring the rich complexities of Spain, Iberia, and the [Global Middle Ages](https://grants.uccs.edu/igma/). Yet, it is grounded in industry and government, based on my prior almost decade long career in research forecasting at the Institute for the Future and governmental management consultant and strategic planning. My current work is distinguished by my innovative use of virtual reality, MOOCs, big data, and AI in historical manuscript studies, aiming to transform our approach to teaching, research, and knowledge creation. My career and life is characterized by a global scope, delving into the histories of regions like Spain, Portugal, Italy, the UK, Germany, France, Norway, the Netherlands, Sweden, Iceland, Mexico, and South America. This includes prior residence in Spain, Bolivia, and South America, in addition to my native United States (TX, PA, CA, CO). This broad perspective enriches my research and teaching, allowing me to weave diverse historical narratives. A pivotal aspect of my work is my involvement with over 70,000 citizen scholars via MOOCs, university students, high school students, and the general public. This includes leading the “Immersive Global Middle Ages” project, which uses advanced digital tools to bring historical narratives to life. In December 2023, I launched a [Coursera.org Specialization titled “Personal Journeys: Identity, Motivation, and Resilience.”](https://www.coursera.org/specializations/identity-motivation-resilience) This three-course series explores the Renaissance’s cultural and intellectual legacy and modern global perspectives, focusing on self-discovery, motivation, and overcoming societal challenges. The courses offer an intellectual tapestry designed to foster resilience and growth in both personal and professional spheres. Central to my vision for future research and education is training AI as a “[collaborative AI humanist and scholar](https://urraca-ai.org/),” an endeavor that transcends academic research to pioneer new forms of human-AI collaboration. This initiative is about deepening our collective understanding of history’s longue durée through the lens of innovative technology.
Most Relevant Publications (1+)

8 total publications

Spain, Europe and the Wider World, 1500-1700. By J. H. Elliott. New Haven: Yale University Press, 2009. Pp. xx, 322. Figures Notes. Index. $38.00 cloth.

The Americas / Apr 01, 2010

Martínez, R. L. (2010). Spain, Europe and the Wider World, 1500-1700. By J. H. Elliott. New Haven: Yale University Press, 2009. Pp. xx, 322. Figures Notes. Index. $38.00 cloth. The Americas, 66(4), 563–564. https://doi.org/10.1353/tam.0.0268

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Bernadette Marie Calafell, Ph.D.

Spokane, Washington, United States of America
Chair and Professor, Critical Race and Ethnic Studies, Gonzaga University
Most Relevant Research Interests
Cultural Studies
Other Research Interests (5)
Performance Studies
Queer of Color Critique
Education
Gender Studies
Communication
About
I am the inaugural Chair and Professor of Critical Race and Ethnic Studies at Gonzaga University and Editor of the Journal of International and Intercultural Communication. I was Professor in the Department of Communication Studies at the University of Denver from 2006-2019. I served as department chair, associate chair, and director of graduate studies at the University of Denver.  <br> In 2003 I graduated from the Department of Communication Studies at the University of North Carolina at Chapel Hill with an emphasis in Performance Studies, and a secondary concentration in queer Latina/o literature and performance.  Prior to earning my doctorate at UNC-CH, I finished undergraduate and master's degrees in the Hugh Downs School of Human Communication and Barrett Honors College at Arizona State University. I have published articles in several journal including Text and Performance Quarterly, Critical Studies in Media Communication, Cultural Studies <=> Critical Methodologies, The Communication Review, Communication, Culture, and Critique, Journal of Communication Inquiry, Voces: A Journal of Chicana and Latina Studies (Now Chicana/Latina Studies), Latino Studies, Review of Communication, and the Journal of International and Intercultural Communication. My book Latina/o Communication Studies: Theorizing Performance was published by Peter Lang in 2007 as part of the series on Critical Intercultural Communication edited by Dr. Thomas Nakayama. In 2015 I published Monstrosity, Performance, and Race in Contemporary Culture. I have also co-edited several books. I was awarded the 2009 Lilla A. Heston Award for Outstanding Research in Oral Interpretation and Performance by the National Communication Association. In 2009 I was presented with the Out Through the Mind Award for tenure track faculty at the 4th Annual LGBTQIA Gala at the University of Denver.  In 2010, I was selected by the Latina/o Communication Studies Division and La Raza Caucus of NCA as the Latina/o Communication Studies Scholar of the Year. The same year I was also given the Outstanding Faculty Award by the Center for Multicultural Excellence at the University of Denver. In 2014 I was awarded the Provost's Champion of Change Award for my Social Activism and Advocacy for Inclusive Excellence at the University of Denver. I received the Lambda Award for outstanding contributions to the LGBTQ community from the Caucus on Gay and Lesbian Concerns of the National Communication Association in November 2017. I received the Francine Merritt Award from the Women's Caucus on NCA in November 2018. I received the 2018 Outstanding Article Award, Feminist and Women’s Studies Division of the National Communication Association for “From Failure to Allyship to Feminist Solidarities: Negotiating Our Privileges and Oppressions Across Borders,” a Presidential Citation for Exceptional Commitment to Social Justice and Activism within the National Communication Association, and the 2018 Monograph of the Year Award, Gay, Lesbian, Bisexual, Transgender, and Queer Communication Studies Division of National Communication Association for “Queer Utopias and a (Feminist) Iranian Vampire: A Critical Analysis of Resistive Monstrosity in A Girl Walks Home Alone at Night,” co-authored with Shadee Abdi and published in Critical Studies in Media Communication. In November 2019 I received the Faculty Mentorship Award from the Rhetorical and Communication Theory Division of the National Communication Association.
Most Relevant Publications (17+)

65 total publications

Mentoring and Love: An Open Letter

Cultural Studies ↔ Critical Methodologies / Nov 01, 2007

Calafell, B. M. (2007). Mentoring and Love: An Open Letter. Cultural Studies ↔ Critical Methodologies, 7(4), 425–441. https://doi.org/10.1177/1532708607305123

Monstrous Femininity

Journal of Communication Inquiry / Apr 01, 2012

Calafell, B. M. (2012). Monstrous Femininity. Journal of Communication Inquiry, 36(2), 111–130. https://doi.org/10.1177/0196859912443382

Latina/o discourse in vernacular spaces: Somos de Una Voz? edited by Michelle A. Holling and Bernadette M. Calafell

Latino Studies / Dec 01, 2013

Cisneros, J. D. (2013). Latina/o discourse in vernacular spaces: Somos de Una Voz? edited by Michelle A. Holling and Bernadette M. Calafell. Latino Studies, 11(4), 615–617. https://doi.org/10.1057/lst.2013.43

Darth Vader Made Me Do It! Anakin Skywalker’s Avoidance of Responsibility and the Gray Areas of Hegemonic Masculinity in theStar WarsUniverse

Communication, Culture &amp; Critique / Mar 01, 2009

Atkinson, J., & Calafell, B. (2009). Darth Vader Made Me Do It! Anakin Skywalker’s Avoidance of Responsibility and the Gray Areas of Hegemonic Masculinity in theStar WarsUniverse. Communication, Culture &amp; Critique, 2(1), 1–20. https://doi.org/10.1111/j.1753-9137.2008.01026.x

Intersectionality and Quare Theory: Fantasizing African American Male Same-Sex Relationships inNoah's Arc: Jumping the Broom

Communication, Culture &amp; Critique / May 31, 2014

Eguchi, S., Calafell, B. M., & Files-Thompson, N. (2014). Intersectionality and Quare Theory: Fantasizing African American Male Same-Sex Relationships inNoah’s Arc: Jumping the Broom. Communication, Culture &amp; Critique, 7(3), 371–389. https://doi.org/10.1111/cccr.12054

Latina/o Communication Studies: Theorizing Performance by Bernadette Marie Calafell

Communication, Culture &amp; Critique / Sep 01, 2009

Martinez, K. (2009). Latina/o Communication Studies: Theorizing Performance by Bernadette Marie Calafell. Communication, Culture &amp; Critique, 2(3), 384–386. https://doi.org/10.1111/j.1753-9137.2009.01044.x

Mocking Mexicans for Profit

Latino Studies / Mar 01, 2006

Calafell, B. M. (2006). Mocking Mexicans for Profit. Latino Studies, 4(1–2), 162–165. https://doi.org/10.1057/palgrave.lst.8600149

“Feeling Brown, Feeling Down”: Honoring the Life and Legacy of José Esteban Muñoz

QED: A Journal in GLBTQ Worldmaking / Oct 01, 2014

Calafell, B. M. (2014). “Feeling Brown, Feeling Down”: Honoring the Life and Legacy of José Esteban Muñoz. QED: A Journal in GLBTQ Worldmaking, 1(3), 133–137. https://doi.org/10.14321/qed.1.3.0133

On invitations and possibilities

Journal of International and Intercultural Communication / Apr 07, 2020

Calafell, B. M. (2020). On invitations and possibilities. Journal of International and Intercultural Communication, 14(1), 1–2. https://doi.org/10.1080/17513057.2020.1748881

Cisnormativity, Whiteness, and the Fear of Contagion in Academia

QED: A Journal in GLBTQ Worldmaking / Feb 01, 2020

Calafell, B. M. (2020). Cisnormativity, Whiteness, and the Fear of Contagion in Academia. QED: A Journal in GLBTQ Worldmaking, 7(1), 68–74. https://doi.org/10.14321/qed.7.1.0068

Here is something you can't understand: the suffocating whiteness of communication studies

Communication and Critical/Cultural Studies / Apr 02, 2020

Calvente, L. B. Y., Calafell, B. M., & Chávez, K. R. (2020). Here is something you can’t understand: the suffocating whiteness of communication studies. Communication and Critical/Cultural Studies, 17(2), 202–209. https://doi.org/10.1080/14791420.2020.1770823

The Critical Performative Turn in Intercultural Communication

Journal of Intercultural Communication Research / Mar 24, 2020

Calafell, B. M. (2020). The Critical Performative Turn in Intercultural Communication. Journal of Intercultural Communication Research, 49(5), 410–415. https://doi.org/10.1080/17475759.2020.1740292

Narrative Authority, Theory in the Flesh, and the Fight over The Death and Life of Marsha P. Johnson

QED: A Journal in GLBTQ Worldmaking / Jun 01, 2019

Calafell, B. M. (2019). Narrative Authority, Theory in the Flesh, and the Fight over The Death and Life of Marsha P. Johnson. QED: A Journal in GLBTQ Worldmaking, 6(2), 26–39. https://doi.org/10.14321/qed.6.2.0026

The imperative for examining anti-Muslim racism in rhetorical studies

Communication and Critical/Cultural Studies / Oct 02, 2018

Yousuf, S., & Calafell, B. (2018). The imperative for examining anti-Muslim racism in rhetorical studies. Communication and Critical/Cultural Studies, 15(4), 312–318. https://doi.org/10.1080/14791420.2018.1533641

Brownness, kissing, and US imperialism: contextualizing the Orlando Massacre

Communication and Critical/Cultural Studies / Apr 03, 2017

Calafell, B. M. (2017). Brownness, kissing, and US imperialism: contextualizing the Orlando Massacre. Communication and Critical/Cultural Studies, 14(2), 198–202. https://doi.org/10.1080/14791420.2017.1293957

What Is This “Post-” in Postracial, Postfeminist… (Fill in the Blank)?

Journal of Communication Inquiry / Jun 10, 2010

Squires, C., King Watts, E., Douglas Vavrus, M., Ono, K. A., Feyh, K., Calafell, B. M., & Brouwer, D. C. (2010). What Is This “Post-” in Postracial, Postfeminist… (Fill in the Blank)? Journal of Communication Inquiry, 34(3), 210–253. https://doi.org/10.1177/0196859910371375

Buscando para nuestra latinidad: UtilizingLa Lloronafor Cultural Critique

Journal of International and Intercultural Communication / Nov 01, 2008

Moreman, S. T., & Marie Calafell, B. (2008). Buscando para nuestra latinidad: UtilizingLa Lloronafor Cultural Critique. Journal of International and Intercultural Communication, 1(4), 309–326. https://doi.org/10.1080/17513050802344647

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Dr. H. Colleen Sinclair

Baton Rouge, Louisiana, United States of America
Research Professor overseeing multiple applied research grants with experience in wide array of topics (e.g., destructive leadership, interdisciplinary teams, DEIA)
Most Relevant Research Interests
Cultural Studies
Other Research Interests (11)
Law
Health (social science)
Pathology and Forensic Medicine
Social Psychology
Gender Studies
And 6 more
About
Dr. H. Colleen Sinclair is a highly educated and experienced psychologist with a passion for understanding human behavior and relationships. She received her PhD in Psychology from the University of Minnesota in 2004, after completing a triple major at the University of Colorado Boulder in 1996. Throughout her career, Dr. Sinclair has held various academic positions, including Research Professor at Louisiana State University and tenured Associate Professor at Mississippi State University. She has also served as a Research Associate at Carnegie Mellon University, where she conducted research on human-computer interaction. Dr. Sinclair's research interests are broad. She applies the scientific method to help make the world a better place. She maintains a successful research portfolio exceeding $160 million in funding including being a part of a team to receive the biggest NSF grant in history to improve collaborations between industry and academia to shape the future of energy. She has published numerous articles and has been invited to present her research around the world. In addition to her academic work, Dr. Sinclair is also a sought-after consultant and speaker, providing expertise on topics such as communication skills, conflict resolution, and relationship building. She is known for her engaging and dynamic presentations (see TED talk), which draw upon her extensive research and personal experiences. Dr. Sinclair is committed to using her knowledge and expertise to help individuals and organizations tacke the problems of today to make for a better tomorrow. With her impressive education and experience, she continues to make significant contributions to the field of psychology and the understanding of human behavior.
Most Relevant Publications (1+)

34 total publications

Opposite Ends of the Same Stick? Multi-Method Test of the Dimensionality of Individualism and Collectivism

Journal of Cross-Cultural Psychology / Nov 08, 2013

Taras, V., Sarala, R., Muchinsky, P., Kemmelmeier, M., Singelis, T. M., Avsec, A., Coon, H. M., Dinnel, D. L., Gardner, W., Grace, S., Hardin, E. E., Hsu, S., Johnson, J., Karakitapoğlu Aygün, Z., Kashima, E. S., Kolstad, A., Milfont, T. L., Oetzel, J., Okazaki, S., … Sinclair, H. C. (2013). Opposite Ends of the Same Stick? Multi-Method Test of the Dimensionality of Individualism and Collectivism. Journal of Cross-Cultural Psychology, 45(2), 213–245. https://doi.org/10.1177/0022022113509132

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Shadi Bartsch-Zimmer

Chicago, Illinois, United States of America
Classics professor at UChicago and Director of IFK
Most Relevant Research Interests
Cultural Studies
Other Research Interests (7)
History and Philosophy of Science
Political Science and International Relations
Literature and Literary Theory
History
Linguistics and Language
And 2 more
About
Shadi Bartsch-Zimmer works on Roman imperial literature, the history of rhetoric and philosophy, and on the reception of the western classical tradition in contemporary China.  She is the author of 5 books on the ancient novel, Neronian literature, political theatricality, and Stoic philosophy, the most recent of which is Persius: A Study in Food, Philosophy, and the Figural (Winner of the 2016 Goodwin Award of Merit).  She has also edited or co-edited 7 wide-ranging essay collections (two of them Cambridge Companions) and the “Seneca in Translation” series from the University of Chicago. Bartsch’s new translation of Vergil’s Aeneid was released from Random House in 2021; in 2022, she is publishing a monograph on the contemporary Chinese reception of ancient Greek political philosophy.  Bartsch has been a Guggenheim fellow, edits the journal KNOW, and has held visiting scholar positions in St. Andrews, Taipei, and Rome. Starting in academic year 2015, she has led a university-wide initiative to explore the historical and social contexts in which knowledge is created, legitimized, and circulated.
Most Relevant Publications (2+)

20 total publications

Les facettes d’un tyran

Critique / Jan 01, 2017

Bartsch, S., Balibar, F., & Roger, Ph. (2017). Les facettes d’un tyran. Critique, n° 846(11), 919. https://doi.org/10.3917/criti.846.0919

Jamie Romm. Dying Every Day: Seneca at the Court of Nero. New York: Knopf, 2014. 336 pp.

Critical Inquiry / Jun 01, 2015

Bartsch-Zimmer, S. (2015). Jamie Romm. Dying Every Day: Seneca at the Court of Nero. New York: Knopf, 2014. 336 pp. Critical Inquiry, 41(4), 897–898. https://doi.org/10.1086/681792

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Zahra Jamal

Associate Director at Rice University's Boniuk Institute for Religious Tolerance, overseeing strategy, operations, and outreach
Research Interests (0)
About
Dr. Zahra Nasiruddin Jamal is Associate Director at Rice University's Boniuk Institute for Religious Tolerance, where she oversees strategy, operations, and outreach. She has served on the faculty at Harvard, MIT, University of Chicago, Michigan State University (MSU), and Palmer Trinity. Dr. Jamal founded and directed the Civil Islam Initiative at University of Chicago and the Central Asia and International Development Initiative at MSU. She was previously Associate Director of the Center for the Study of American Muslims at The Institute for Social Policy and Understanding (ISPU), where she is currently a Fellow. Dr. Jamal has consulted for the UN, State Department, Aga Khan Development Network, Swiss Development Cooperation, and Aspen Institute on issues of philanthropy and civic engagement, education, positive youth development, migrant labor, gender-equity, food security, and refugee settlement in North America, Europe, the Middle East, South Asia, and Central Asia. She has published in academic and popular venues, including *I Speak for Myself*, a volume of autobiographical accounts of 40 American Muslim women leaders, which has been positively reviewed by Nobel Prize Winner Dr. Muhammad Yunus, Her Majesty Queen Noor, Deepak Chopra, and others. Dr. Jamal received a Ph.D. in Social Anthropology and Middle Eastern Studies from Harvard, and double B.A. in Slavic Studies and in Middle Eastern and Islamic Studies from Rice. She joined the Institute in 2015.
Most Relevant Publications (1+)

3 total publications

Encyclopedia of Islam in the United States. 2 Vols. by Jocelyne Cesari, Ed

The Journal of American Culture / Jun 01, 2008

Browne, R. B. (2008). Encyclopedia of Islam in the United States. 2 Vols. by Jocelyne Cesari, Ed. The Journal of American Culture, 31(2), 221–222. https://doi.org/10.1111/j.1542-734x.2008.00674_16.x

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Stefan Groschl

Paris
Full-time Research Professor in the Department of Management at the ESSEC Business School, Paris-Singapore.
Research Interests (1)
Education
About
I am a Professor in the Department of Management and the Co-founder of the Chair of Leadership and Diversity at the ESSEC Business, Paris-Singapore. My previous full-time academic posts include assignments in Canada and the UK. For ESSEC I have been teaching in a wide range of graduate and executive management programs in France and Germany. Much of my expertise and interests are in areas of responsible leadership, diversity management, international human resources management, and organizational behavior. I have shared my experiences in a wide range of academic and public arenas, and I have published several books on responsible leadership, diversity management, and international human resources management related aspects. My research has also been published in numerous book chapters and articles in both the international trade and academic press. My teaching assignments have brought me to a wide range of academic institutions in Mexico, Taiwan, Spain, New Zealand, Germany, Bahrain, Peru, Panama, Canada, USA and Cambodia. I am an editorial board member and reviewer for numerous international academic management journals. I have served as a member of the Observatoire de la diversité et de la parité at the French Interior Ministry, and I have developed and conducted company training programs for firms in France and internationally.

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Example cultural studies projects

How can companies collaborate more effectively with researchers, experts, and thought leaders to make progress on cultural studies?

Developing Inclusive Marketing Campaigns

A Cultural Studies expert can help a company develop inclusive marketing campaigns that resonate with diverse audiences. They can provide insights into cultural nuances, social issues, and language preferences, ensuring that the campaign is sensitive and relevant to different communities.

Analyzing Cultural Data for Market Research

Cultural Studies researchers can assist in analyzing cultural data for market research purposes. They can identify cultural trends, consumer preferences, and emerging social issues, helping companies understand their target audience better and make informed business decisions.

Conducting Cross-Cultural Communication Training

A Cultural Studies expert can conduct cross-cultural communication training for companies operating in diverse markets. They can provide insights into cultural norms, communication styles, and etiquette, enabling employees to effectively engage with clients and partners from different cultural backgrounds.

Advising on Diversity and Inclusion Strategies

Cultural Studies researchers can advise companies on developing and implementing diversity and inclusion strategies. They can help create inclusive workplace environments, promote cultural sensitivity, and foster diversity in hiring practices, leading to improved employee satisfaction and productivity.

Studying the Impact of Cultural Factors on Consumer Behavior

Collaborating with a Cultural Studies researcher can help companies understand the impact of cultural factors on consumer behavior. They can conduct studies and analyze data to identify cultural influences on purchasing decisions, brand perception, and consumer preferences, enabling companies to tailor their marketing strategies accordingly.