Mor Yachin

Georgia State University

Research Expertise

Health Communication

Media Strategies

Geriatrics and Gerontology

Developmental and Educational Psychology

Aging

Cultural Studies

Music

Safety Research

Political Science and International Relations

Safety, Risk, Reliability and Quality

Sociology and Political Science

Marketing

About

I am a dedicated Health Communication PhD candidate with a strong foundation in communication strategies and public health research. I completed a Public Health certificate at Georgia State University and currently working on my prospectus. I have extensive academic background complemented by hands-on experience, and proven track record in conducting research, teaching, and publishing in reputable journals. I am proficient in data analysis tools, multilingual, and equipped with strong soft skills including social media marketing, conflict management, and time management.

Publications

Innovation in Later Life: A Study of Grandmothers and Facebook

The International Journal of Aging and Human Development / Jul 23, 2020

Yachin, M., & Nimrod, G. (2020). Innovation in Later Life: A Study of Grandmothers and Facebook. The International Journal of Aging and Human Development, 92(4), 521–540. https://doi.org/10.1177/0091415020940200

“A Line from a Song that Punches You in the Stomach” –Music and the Negotiations of Cultural Memory in Facebook

Popular Music and Society / Aug 02, 2021

Yachin, M., & Tirosh, N. (2021). “A Line from a Song that Punches You in the Stomach” –Music and the Negotiations of Cultural Memory in Facebook. Popular Music and Society, 44(5), 650–667. https://doi.org/10.1080/03007766.2021.1958444

Image Content Indicators of Extremist Group Evolution: A Comparative Study of MENA-Based and Far-Right Groups

Terrorism and Political Violence / Jan 24, 2024

McMinimy, K., Winkler, C., Massignan, V., Yachin, M., & Papatheodorou, K. (2024). Image Content Indicators of Extremist Group Evolution: A Comparative Study of MENA-Based and Far-Right Groups. Terrorism and Political Violence, 1–16. https://doi.org/10.1080/09546553.2023.2285320

Feeling inspired and nostalgic: associations between media context-induced positive emotions and behavioral change among vaccine-hesitant individuals in the late stages of the COVID-19 pandemic

Journal of Social Marketing / Dec 12, 2023

Duong, H. T., Yachin, M., & Massey, Z. B. (2023). Feeling inspired and nostalgic: associations between media context-induced positive emotions and behavioral change among vaccine-hesitant individuals in the late stages of the COVID-19 pandemic. Journal of Social Marketing, 14(1), 114–133. https://doi.org/10.1108/jsocm-06-2023-0154

Comparative analysis of international channels CGTN-English and CGTN-Russian “China Global Television Network”

Neophilology / Jan 01, 2023

Gegelova, N. S., & Yuwei, D. (2023). Comparative analysis of international channels CGTN-English and CGTN-Russian “China Global Television Network.” Neophilology, 3, 607–617. https://doi.org/10.20310/2587-6953-2023-9-3-607-617

Education

Georgia State University

Ph.D., Communication

Atlanta

Ben-Gurion University of the Negev

MA, Communication Studies

Beer-Sheva

Ben-Gurion University of the Negev

BA, Communication Studies

Beer-Sheva

Links & Social Media

LinkedIn

ORCID

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