Join us to explore how AI and marketing make a powerful team.

In our new three-part webinar series, Marketing and Branding in the AI Landscape, NotedSource is teaming up with strategic marketing and AI expert Yogesh Chavda to explore the benefits and challenges facing marketers today.

Embrace the Future: AI for Marketing Innovation May 21, 2024 | 1pm ET

The first webinar in our series will explore generative AI in the context of marketing, including how to get started and create the right prompts, how to pick the right tools, breaking the stigma of GenAI, and more. Watch on-demand now.

Using Generative AI to Enable Brand Positioning and Strategy June 4, 2024 | 1pm ET

In this webinar, you’ll dive deep into branding through four main topics. Explore audience segmentation, brand positioning, brand strategy, and brand claims, and gain a better understanding of how your company can leverage custom AI tools in the context of each of these topics to drive innovative branding. Watch on-demand now.

Leveraging Generative AI in Market Research June 18, 2024 | 1pm ET

In the final installation of this webinar series, attendees will get a crash course in how to use GenAI in the context of market research. From basic to advanced applications, you’ll hear about a variety of use cases and learn about discussion guides for focus groups, surveys, synthetic focus groups, scenario planning for the future, and more. Watch on-demand now.

Save your seat today for all three webinars!

 

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Featured Speaker

Yogesh Chavda

Yogesh Chavda’s 25+ years as a marketing executive are highlighted by pivotal roles and impactful initiatives at organizations that dominate their field and have left a cultural impact. In addition to stints at Spotify, WS Audiology and Pinterest, Yogesh’s background includes a 16-year run at Procter & Gamble, where he held various senior-level positions across 6 countries.

Currently, Yogesh is a Lecturer in Marketing at the University of South Carolina’s Darla Moore School of Business, renowned for its international business program where he teaches Seniors and MBA students Strategic Marketing, Applications of Insights and AI in Marketing.

He’s also the founder of Y2S Consulting, where he’s brought his passion for empowering and facilitating content on brands impacted by stigma. He’s also worked on several DEI initiatives to improve inclusivity and belonging.