Work with thought leaders and academic experts in creativity

Companies can greatly benefit from working with a creativity expert. These experts bring a unique set of skills and knowledge that can enhance innovation, problem-solving, and ideation processes. Here are some ways companies can collaborate with an academic researcher whose expertise is in Creativity: 1. Innovation Workshops: Conducting workshops to stimulate creative thinking and generate innovative ideas. 2. Design Thinking: Applying design thinking methodologies to solve complex problems and create user-centered solutions. 3. Idea Generation: Facilitating brainstorming sessions to generate a wide range of ideas for new products, services, or marketing campaigns. 4. Creative Problem Solving: Providing guidance and expertise in solving business challenges through creative problem-solving techniques. 5. Training and Development: Offering training programs to enhance employees' creative thinking skills and foster a culture of innovation. 6. Research and Insights: Conducting research studies to gain insights into consumer behavior, market trends, and emerging technologies. 7. Product Development: Collaborating on the development of new products or improving existing ones by incorporating creative and innovative elements. 8. Branding and Marketing: Assisting in developing creative branding strategies and marketing campaigns to differentiate the company from competitors. 9. Cross-Disciplinary Collaboration: Facilitating collaborations between different departments or teams to encourage cross-pollination of ideas and perspectives. 10. Future Trends Analysis: Providing expertise in identifying and analyzing future trends that can impact the industry and helping companies stay ahead of the curve.

Researchers on NotedSource with backgrounds in creativity include Jim Samuel, Orin C. Davis, Ph.D., Anna Jobin, Dan Baack, Dr. James C. Kaufman, Megan Wheeler, and David J Hansen, Ph.D..

Dr. James C. Kaufman

Professor at University of Connecticut, Expert in Creativity
Most Relevant Research Interests
Creativity
Other Research Interests (42)
giftedness
personality
intelligence
meaning
Applied Psychology
And 37 more
About
James C. Kaufman is a Professor of Educational Psychology at the Neag School of Education at the University of Connecticut. He has written or edited more than 50 books. These include: the recently published *The Creativity Advantage* (Cambridge); the forthcoming *Lessons in Creativity from Musical Theatre Characters* (with Dana P. Rowe; Routledge); two editions of *Cambridge Handbook of Creativity* (with Robert J. Sternberg) and five other Cambridge Handbooks; two editions of *Creativity 101* (Springer); and a book on terrible baseball pitchers with his father and a book on pseudoscience with his wife. James has developed many theories, most notably the Four C’s (with Ron Beghetto). He has developed several self-report measures of creativity and is currently focusing on positive outcomes of creativity. James has won many awards, including Mensa’s research award, the Torrance Award from the National Association for Gifted Children, the World Council for Gifted and Talented Children’s International Creativity Award, and APA’s Berlyne, Arnheim, and Farnsworth awards. He co-founded two major journals, *Psychology of Aesthetics, Creativity, and the Arts* and *Psychology of Popular Media Culture* and is the current Senior Associate Editor for *Creativity Research Journal*. He has tested Dr. Sanjay Gupta’s creativity on CNN; written the book and lyrics to the musical *Discovering Magenta* (which played NYC and has a cast album); and appeared onscreen, complete with white lab coat, in the comic book documentary *Independents*.

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Example creativity projects

How can companies collaborate more effectively with researchers, experts, and thought leaders to make progress on creativity?

Innovation Workshop for a Tech Company

Conducting an innovation workshop for a tech company to help their team think outside the box, generate new product ideas, and explore innovative solutions to industry challenges.

Design Thinking for a Healthcare Organization

Applying design thinking methodologies to a healthcare organization to improve patient experience, streamline processes, and develop innovative healthcare solutions.

Idea Generation for a Marketing Agency

Facilitating brainstorming sessions for a marketing agency to generate creative ideas for new marketing campaigns, branding strategies, and customer engagement initiatives.

Creative Problem Solving for a Manufacturing Company

Providing creative problem-solving expertise to a manufacturing company to optimize production processes, reduce costs, and improve product quality.

Training Program for an Advertising Firm

Developing and delivering a training program for an advertising firm to enhance their employees' creative thinking skills, foster a culture of innovation, and improve campaign effectiveness.