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Work with thought leaders and academic experts in anthropology

Companies can benefit from working with someone whose expertise is in the field of anthropology in several ways. Anthropologists can provide valuable insights into human behavior, cultural dynamics, and social interactions. They can help companies understand their target audience better and develop products and services that meet their needs. Anthropologists can also assist in conducting market research and analyzing consumer trends. Additionally, they can contribute to the development of effective marketing strategies and customer engagement initiatives. Overall, collaborating with an anthropologist can enhance a company's understanding of its customers and improve its ability to meet their expectations.

Researchers on NotedSource with backgrounds in anthropology include Dr. H. Colleen Sinclair, Dr. Andrew Bernard, Ph.D., Cory Young, Jim Samuel, Ryan Howell, Jennifer Aaker, Jonathan Rosa, Maria Elena Placencia, Jenna Drenten, Ph.D., Do-Yeong KIM--http://www.ajou.ac.kr/abiz/professor/prof-search-popup.do, Dr. James C. Kaufman, Dr. Abbas Poorhashemi, Vanessa Patrick, Ph.D., Ernest Baskin, Alayne Unterberger, PhD, and Elizabeth Ann B. Reilly, M.Ed., Ph.D. Candidate.

Dr. H. Colleen Sinclair

Baton Rouge, Louisiana, United States of America
Research Professor overseeing multiple applied research grants with experience in wide array of topics (e.g., destructive leadership, interdisciplinary teams, DEIA)
Most Relevant Research Interests
Anthropology
Other Research Interests (11)
Law
Health (social science)
Pathology and Forensic Medicine
Social Psychology
Gender Studies
And 6 more
About
Dr. H. Colleen Sinclair is a highly educated and experienced psychologist with a passion for understanding human behavior and relationships. She received her PhD in Psychology from the University of Minnesota in 2004, after completing a triple major at the University of Colorado Boulder in 1996. Throughout her career, Dr. Sinclair has held various academic positions, including Research Professor at Louisiana State University and tenured Associate Professor at Mississippi State University. She has also served as a Research Associate at Carnegie Mellon University, where she conducted research on human-computer interaction. Dr. Sinclair's research interests are broad. She applies the scientific method to help make the world a better place. She maintains a successful research portfolio exceeding $160 million in funding including being a part of a team to receive the biggest NSF grant in history to improve collaborations between industry and academia to shape the future of energy. She has published numerous articles and has been invited to present her research around the world. In addition to her academic work, Dr. Sinclair is also a sought-after consultant and speaker, providing expertise on topics such as communication skills, conflict resolution, and relationship building. She is known for her engaging and dynamic presentations (see TED talk), which draw upon her extensive research and personal experiences. Dr. Sinclair is committed to using her knowledge and expertise to help individuals and organizations tacke the problems of today to make for a better tomorrow. With her impressive education and experience, she continues to make significant contributions to the field of psychology and the understanding of human behavior.
Most Relevant Publications (2+)

34 total publications

Opposite Ends of the Same Stick? Multi-Method Test of the Dimensionality of Individualism and Collectivism

Journal of Cross-Cultural Psychology / Nov 08, 2013

Taras, V., Sarala, R., Muchinsky, P., Kemmelmeier, M., Singelis, T. M., Avsec, A., Coon, H. M., Dinnel, D. L., Gardner, W., Grace, S., Hardin, E. E., Hsu, S., Johnson, J., Karakitapoğlu Aygün, Z., Kashima, E. S., Kolstad, A., Milfont, T. L., Oetzel, J., Okazaki, S., … Sinclair, H. C. (2013). Opposite Ends of the Same Stick? Multi-Method Test of the Dimensionality of Individualism and Collectivism. Journal of Cross-Cultural Psychology, 45(2), 213–245. https://doi.org/10.1177/0022022113509132

Pulling the strings: Effects of friend and parent opinions on dating choices

Personal Relationships / Jan 12, 2012

WRIGHT, B. L., & SINCLAIR, H. C. (2012). Pulling the strings: Effects of friend and parent opinions on dating choices. Personal Relationships, 19(4), 743–758. Portico. https://doi.org/10.1111/j.1475-6811.2011.01390.x

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Dr. Andrew Bernard, Ph.D.

Ann Arbor, Michigan, United States of America
Ph.D. in Anthropology, University of Michigan
Most Relevant Research Interests
Anthropology
Other Research Interests (12)
primatology
conservation biology
climate change biology
tropical ecology
biological anthropology
And 7 more
About
Hi! I'm Andrew, a recent Ph.D. graduate in Anthropology from the University of Michigan. I have experience in statistical modeling and data visualization in R, climate change, tropical forest ecology, field research, conservation, and environmental science. My professional strengths include organizational skills, being a quick learner, critical thinking, adaptability, science communication, and both independent and collaborative work. For fun, I love to scuba dive, hike, woodwork, read, and do puzzles!
Most Relevant Publications (2+)

10 total publications

Dental eruption in East African wild chimpanzees

Journal of Human Evolution / May 01, 2015

Machanda, Z., Brazeau, N. F., Bernard, A. B., Donovan, R. M., Papakyrikos, A. M., Wrangham, R., & Smith, T. M. (2015). Dental eruption in East African wild chimpanzees. Journal of Human Evolution, 82, 137–144. https://doi.org/10.1016/j.jhevol.2015.02.010

Assessing the state of knowledge of contemporary climate change and primates

Evolutionary Anthropology: Issues, News, and Reviews / Nov 01, 2020

Bernard, A. B., & Marshall, A. J. (2020). Assessing the state of knowledge of contemporary climate change and primates. Evolutionary Anthropology: Issues, News, and Reviews, 29(6), 317–331. Portico. https://doi.org/10.1002/evan.21874

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Cory Young

Ithaca
Communications Scientist
Most Relevant Research Interests
Anthropology
Other Research Interests (8)
Visual Arts and Performing Arts
Communication
Education
Sociology and Political Science
Marketing
And 3 more
About
Cory Young is a professor and chair of the communications department at Ithaca College. She received his PhD in intercultural communication from Bowling Green State University in 2001 and his MS in cultural studies from the University of Birmingham in 1996.
Most Relevant Publications (1+)

17 total publications

Visual impact: Culture and the meaning of images

Visual Studies / Sep 08, 2009

Chaplin, E. (2009). Visual impact: Culture and the meaning of images. Visual Studies, 24(2), 183–184. https://doi.org/10.1080/14725860903106203

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Jim Samuel

Associate Professor at Rutgers University
Research Interests (22)
Analytics
Artificial Intelligence
Informatics
Machine Learning
NLP NLU NLG Behavioral Finance
And 17 more
About
Jim Samuel is an Associate Professor of Practice and Executive Director of the Informatics Program at the Bloustein School. He is an information and artificial intelligence (AI) scientist, with significant industry experience in finance, technology, entrepreneurship and data analytics. Dr. Samuel’s primary research covers human intelligence and artificial intelligences interaction and information philosophy.  Dr. Samuel’s applied research focuses on the optimal use of big data and smart data driven AI applications, textual analytics, natural language processing and artificially intelligent public opinion informatics. His expertise extends to socioeconomic implications of AI, applied machine learning, social media analytics, AI education and AI bias. Dr. Samuel completed his Ph.D. from the Zicklin School of Business, Baruch College – City University of New York, and he also has M.Arch and M.B.A (International Finance) degrees.  Dr. Samuel has worked with large multinational financial services corporations, and advises businesses and organizations on data analytics and AI driven value creation strategies. He is passionate about research driven thought leadership in AI, information philosophy, analytics and informatics. 

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Ryan Howell

San Francisco , California, United States of America
Professor of Psychology, Department of Psychology, San Francisco State University
Most Relevant Research Interests
Anthropology
Other Research Interests (33)
Happiness
Psychiatry and Mental health
Clinical Psychology
History and Philosophy of Science
Applied Psychology
And 28 more
About
Dr. Ryan Howell is an Associate Professor at San Francisco State University. His research interests include the psychology of goals and how people pursue and achieve them. Dr. Howell received his PhD in Social/Personality Psychology from the University of California, Riverside in 2005.
Most Relevant Publications (1+)

66 total publications

Reliability of Bidimensional Acculturation Scores

Journal of Cross-Cultural Psychology / Mar 01, 2009

Huynh, Q.-L., Howell, R. T., & Benet-Martínez, V. (2009). Reliability of Bidimensional Acculturation Scores. Journal of Cross-Cultural Psychology, 40(2), 256–274. https://doi.org/10.1177/0022022108328919

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Jennifer Aaker

General Atlantic Professor, Stanford University
Most Relevant Research Interests
Anthropology
Other Research Interests (22)
The psychology of time
money
and happiness
Marketing
Economics and Econometrics
And 17 more
About
Jennifer Aaker is a marketing professor at Stanford Graduate School of Business and the author of several books on the topic, including The Dragonfly Effect: Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change. She has also conducted research on the psychology of happiness and self-regulation.
Most Relevant Publications (17+)

79 total publications

When Good Brands Do Bad

Journal of Consumer Research / Jun 01, 2004

Aaker, J., Fournier, S., & Brasel, S. A. (2004). When Good Brands Do Bad. Journal of Consumer Research, 31(1), 1–16. https://doi.org/10.1086/383419

“I” Seek Pleasures and “We” Avoid Pains: The Role of Self-Regulatory Goals in Information Processing and Persuasion

Journal of Consumer Research / Jun 01, 2001

Aaker, J. L., & Lee, A. Y. (2001). “I” Seek Pleasures and “We” Avoid Pains: The Role of Self-Regulatory Goals in Information Processing and Persuasion. Journal of Consumer Research, 28(1), 33–49. https://doi.org/10.1086/321946

Nonprofits Are Seen as Warm and For-Profits as Competent: Firm Stereotypes Matter

Journal of Consumer Research / Aug 01, 2010

Aaker, J., Vohs, K. D., & Mogilner, C. (2010). Nonprofits Are Seen as Warm and For-Profits as Competent: Firm Stereotypes Matter. Journal of Consumer Research, 37(2), 224–237. https://doi.org/10.1086/651566

Empathy Versus Pride: the Influence of Emotional Appeals Across Cultures

Journal of Consumer Research / Dec 01, 1998

Aaker, J. L., & Williams, P. (1998). Empathy Versus Pride: the Influence of Emotional Appeals Across Cultures. Journal of Consumer Research, 25(3), 241–261. https://doi.org/10.1086/209537

The Effect of Cultural Orientation on Persuasion

Journal of Consumer Research / Dec 01, 1997

Aaker, J. L., & Maheswaran, D. (1997). The Effect of Cultural Orientation on Persuasion. Journal of Consumer Research, 24(3), 315–328. https://doi.org/10.1086/209513

Can Mixed Emotions Peacefully Coexist?

Journal of Consumer Research / Mar 01, 2002

Williams, P., & Aaker, J. L. (2002). Can Mixed Emotions Peacefully Coexist? Journal of Consumer Research, 28(4), 636–649. https://doi.org/10.1086/338206

The Happiness of Giving: The Time-Ask Effect

Journal of Consumer Research / Oct 01, 2008

Liu, W., & Aaker, J. (2008). The Happiness of Giving: The Time-Ask Effect. Journal of Consumer Research, 35(3), 543–557. https://doi.org/10.1086/588699

Accessibility Or Diagnosticity? Disentangling the Influence of Culture on Persuasion Processes and Attitudes

Journal of Consumer Research / Mar 01, 2000

Aaker, J. L. (2000). Accessibility Or Diagnosticity? Disentangling the Influence of Culture on Persuasion Processes and Attitudes. Journal of Consumer Research, 26(4), 340–357. https://doi.org/10.1086/209567

How Happiness Affects Choice

Journal of Consumer Research / Aug 01, 2012

Mogilner, C., Aaker, J., & Kamvar, S. D. (2012). How Happiness Affects Choice. Journal of Consumer Research, 39(2), 429–443. https://doi.org/10.1086/663774

“The Time vs. Money Effect”: Shifting Product Attitudes and Decisions through Personal Connection

Journal of Consumer Research / Aug 01, 2009

Mogilner, C., & Aaker, J. (2009). “The Time vs. Money Effect”: Shifting Product Attitudes and Decisions through Personal Connection. Journal of Consumer Research, 36(2), 277–291. https://doi.org/10.1086/597161

Culture-Dependent Assimilation and Differentiation of the Self

Journal of Cross-Cultural Psychology / Sep 01, 2001

Aaker, J., & Schmitt, B. (2001). Culture-Dependent Assimilation and Differentiation of the Self. Journal of Cross-Cultural Psychology, 32(5), 561–576. https://doi.org/10.1177/0022022101032005003

Recalling Mixed Emotions: Figure 1

Journal of Consumer Research / Aug 01, 2008

Aaker, J., Drolet, A., & Griffin, D. (2008). Recalling Mixed Emotions: Figure 1. Journal of Consumer Research, 35(2), 268–278. https://doi.org/10.1086/588570

Time Will Tell: The Distant Appeal of Promotion and Imminent Appeal of Prevention: Table 1

Journal of Consumer Research / Feb 01, 2008

Mogilner, C., Aaker, J. L., & Pennington, G. L. (2008). Time Will Tell: The Distant Appeal of Promotion and Imminent Appeal of Prevention: Table 1. Journal of Consumer Research, 34(5), 670–681. https://doi.org/10.1086/521901

Money in the Bank: Feeling Powerful Increases Saving

Journal of Consumer Research / Oct 01, 2014

Garbinsky, E. N., Klesse, A.-K., & Aaker, J. (2014). Money in the Bank: Feeling Powerful Increases Saving. Journal of Consumer Research, 41(3), 610–623. https://doi.org/10.1086/676965

Cultivating Optimism: How to Frame Your Future during a Health Challenge

Journal of Consumer Research / Jun 21, 2017

Briley, D. A., Rudd, M., & Aaker, J. (2017). Cultivating Optimism: How to Frame Your Future during a Health Challenge. Journal of Consumer Research, 44(4), 895–915. https://doi.org/10.1093/jcr/ucx075

Squeezed: Coping with Constraint through Efficiency and Prioritization

Journal of Consumer Research / Feb 01, 2015

Fernbach, P. M., Kan, C., & Lynch, J. G. (2015). Squeezed: Coping with Constraint through Efficiency and Prioritization. Journal of Consumer Research, 41(5), 1204–1227. https://doi.org/10.1086/679118

Controlling the Information Flow: Effects on Consumers' Decision Making and Preferences

Journal of Consumer Research / Sep 01, 2000

Ariely, D. (2000). Controlling the Information Flow: Effects on Consumers’ Decision Making and Preferences. Journal of Consumer Research, 27(2), 233–248. https://doi.org/10.1086/314322

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Jonathan Rosa

Associate Professor at Stanford University
Most Relevant Research Interests
Anthropology
Other Research Interests (8)
Linguistic Anthropology
Education
Linguistics and Language
Sociology and Political Science
Language and Linguistics
And 3 more
About
Jonathan Rosa is an Associate Professor in the Graduate School of Education at Stanford University, as well as a faculty affiliate in Anthropology and the Center for Comparative Studies in Race and Ethnicity. He studies multilingualism, language ideology, and curriculum, with an emphasis on language education and structural inequality in global contexts. Dr. Rosa received his PhD in Sociocultural and Linguistic Anthropology from the University of Chicago in 2010, his MA in Sociocultural and Linguistic Anthropology, also from the University of Chicago in 2006, and his BA in Linguistics and Educational Studies from Swarthmore College in 2003.
Most Relevant Publications (4+)

40 total publications

#Ferguson: Digital protest, hashtag ethnography, and the racial politics of social media in the United States

American Ethnologist / Jan 15, 2015

BONILLA, Y., & ROSA, J. (2015). #Ferguson: Digital protest, hashtag ethnography, and the racial politics of social media in the United States. American Ethnologist, 42(1), 4–17. https://doi.org/10.1111/amet.12112

Deprovincializing Trump, decolonizing diversity, and unsettling anthropology

American Ethnologist / Apr 27, 2017

ROSA, J., & BONILLA, Y. (2017). Deprovincializing Trump, decolonizing diversity, and unsettling anthropology. American Ethnologist, 44(2), 201–208. Portico. https://doi.org/10.1111/amet.12468

Raciontologies: Rethinking Anthropological Accounts of Institutional Racism and Enactments of White Supremacy in the United States

American Anthropologist / Dec 30, 2019

Rosa, J., & Díaz, V. (2019). Raciontologies: Rethinking Anthropological Accounts of Institutional Racism and Enactments of White Supremacy in the United States. American Anthropologist, 122(1), 120–132. Portico. https://doi.org/10.1111/aman.13353

On Latin@s and the Immigration Debate

American Anthropologist / Jan 14, 2014

Dávila, A., Mullings, L., Rosaldo, R., Plascencia, L. F. B., Chavez, L. R., Magaña, R., Rosas, G., Aparicio, A., Nájera, L. G., Zavella, P., Gálvez, A., & Rosa, J. D. (2014). On Latin@s and the Immigration Debate. American Anthropologist, 116(1), 146–159. https://doi.org/10.1111/aman.12069

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Maria Elena Placencia

Professor of Linguistics and Spanish, Birkbeck, University of London
Research Interests (13)
Spanish pragmatics
History and Philosophy of Science
Linguistics and Language
Philosophy
Sociology and Political Science
And 8 more
About
María Elena Placencia is Professor of Linguistics and Spanish.  She joined Birkbeck in 1995 and teaches in the areas of (Spanish) Pragmatics,  (Digital) Discourse Analysis as well as Spanish as a foreign language. She has performed different administrative roles, including that of Head of Department/Assistant Dean, and is currently Programme Director of various undergraduate programmes within the Department of Languages, Cultures and Applied Linguistics. Her current research is in the areas of variational pragmatics, with a focus on e-service encounters, and digital discourse analysis, with a focus on social media interaction. Her latest project examines the language of exclusion on Twitter in the context of interethnic interaction. Past projects have looked at a range of topics including, among others, complimenting behaviour in social media, the discourse of bargaining in e-commerce, rapport management and small talk in service encounters, (im)politeness in familial contexts, addressing behaviour and discursive racism. María Elena has published extensively on these topics.

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Jenna Drenten, Ph.D.

Marketing professor with expertise in digital consumer culture, influencer marketing, and media studies
Most Relevant Research Interests
Anthropology
Other Research Interests (25)
digital consumer culture
social media
consumer identity
influencer marketing
gender
And 20 more
About
Dr. Jenna Drenten is an associate professor of marketing in the Quinlan School of Business where she studies *digital consumer culture*: the sociocultural role of social media platforms in everyday consumer life. Her research explains how digital culture—from social media algorithms to the influencer attention economy—structures social and cultural consumption ideologies and how consumers’ lived experiences are mediated, translated, and commodified through digital culture. This includes multiple facets of digital consumer culture—from individual consumer behavior to systemic macro-level structures—across a range of social media platforms. Jenna is an expert in the field of marketing on qualitative social media research methods. Jenna’s work has been published in leading academic journals such as *Journal of Consumer Research*, *Journal of Advertising*, and *New Media & Society*, and her expertise has been featured extensively in media outlets including *The Wall Street Journal, Financial Times,* and *The Washington Post*. For more information, go to [www.jennadrenten.com](http://www.jennadrenten.com/). Jenna serves as an associate editor for the *Journal of Advertising Research*, as the communications chair for GENMAC: Gender, Markets, and Consumers, and as an associate board member for the Chicago Public Library Foundation. In the Quinlan School of Business, she teaches undergraduate and graduate courses in marketing, integrated marketing communications, social media marketing, and brand storytelling. Before pursuing her Ph.D., Jenna worked in corporate communications at BMW Manufacturing Co. in Greer, SC and worked in special events and marketing at Minyanville Media, Inc., an Emmy-Award winning online financial publishing company in New York City.
Most Relevant Publications (4+)

35 total publications

The feminist politics of choice: lipstick as a marketplace icon

Consumption Markets & Culture / Sep 25, 2019

Gurrieri, L., & Drenten, J. (2019). The feminist politics of choice: lipstick as a marketplace icon. Consumption Markets & Culture, 24(3), 225–240. https://doi.org/10.1080/10253866.2019.1670649

Death consumes us – dispatches from the “death professors”

Consumption Markets & Culture / Sep 03, 2017

Dobscha, S., & Podoshen, J. S. (2017). Death consumes us – dispatches from the “death professors.” Consumption Markets & Culture, 20(5), 383–386. https://doi.org/10.1080/10253866.2017.1368470

More Gamer, Less Girl: Gendered Boundaries, Tokenism, and the Cultural Persistence of Masculine Dominance

Journal of Consumer Research / Oct 03, 2022

Drenten, J., Harrison, R. L., & Pendarvis, N. J. (2022). More Gamer, Less Girl: Gendered Boundaries, Tokenism, and the Cultural Persistence of Masculine Dominance. Journal of Consumer Research, 50(1), 2–24. https://doi.org/10.1093/jcr/ucac046

Graves, gifts, and the bereaved consumer: a restorative perspective of gift exchange

Consumption Markets & Culture / Sep 03, 2017

Drenten, J., McManus, K., & Labrecque, L. I. (2017). Graves, gifts, and the bereaved consumer: a restorative perspective of gift exchange. Consumption Markets & Culture, 20(5), 423–455. https://doi.org/10.1080/10253866.2017.1367680

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Do-Yeong KIM--http://www.ajou.ac.kr/abiz/professor/prof-search-popup.do

- http://www.ajou.ac.kr/abiz/professor/prof-search-popup.do
Most Relevant Research Interests
Anthropology
Other Research Interests (23)
Basic and Applied Psychology
OB/IHRM
Decision-Making
ICT-Convergence
Social Psychology
And 18 more
About
\- https://scholar\.google\.com/citations?hl=en&user=exHSPo0AAAAJ -http://www.ajou.ac.kr/abiz/professor/prof-search-popup.do \- https://patents\.google\.com/?q=\(kim%2c\)&inventor=Do\-Yeong&assignee=ajou\+university&oq=Do\-Yeong\+kim%2c\+ajou\+university
Most Relevant Publications (1+)

37 total publications

Understanding Cross-National Differences in Risk Through a Localized Cultural Perspective

Cross-Cultural Research / Oct 11, 2015

Park, J., Kim, D.-Y., & Zhang, C. (2015). Understanding Cross-National Differences in Risk Through a Localized Cultural Perspective. Cross-Cultural Research, 50(1), 34–62. https://doi.org/10.1177/1069397115609560

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Dr. James C. Kaufman

Professor at University of Connecticut, Expert in Creativity
Most Relevant Research Interests
Anthropology
Other Research Interests (42)
Creativity
giftedness
personality
intelligence
meaning
And 37 more
About
James C. Kaufman is a Professor of Educational Psychology at the Neag School of Education at the University of Connecticut. He has written or edited more than 50 books. These include: the recently published *The Creativity Advantage* (Cambridge); the forthcoming *Lessons in Creativity from Musical Theatre Characters* (with Dana P. Rowe; Routledge); two editions of *Cambridge Handbook of Creativity* (with Robert J. Sternberg) and five other Cambridge Handbooks; two editions of *Creativity 101* (Springer); and a book on terrible baseball pitchers with his father and a book on pseudoscience with his wife. James has developed many theories, most notably the Four C’s (with Ron Beghetto). He has developed several self-report measures of creativity and is currently focusing on positive outcomes of creativity. James has won many awards, including Mensa’s research award, the Torrance Award from the National Association for Gifted Children, the World Council for Gifted and Talented Children’s International Creativity Award, and APA’s Berlyne, Arnheim, and Farnsworth awards. He co-founded two major journals, *Psychology of Aesthetics, Creativity, and the Arts* and *Psychology of Popular Media Culture* and is the current Senior Associate Editor for *Creativity Research Journal*. He has tested Dr. Sanjay Gupta’s creativity on CNN; written the book and lyrics to the musical *Discovering Magenta* (which played NYC and has a cast album); and appeared onscreen, complete with white lab coat, in the comic book documentary *Independents*.
Most Relevant Publications (1+)

227 total publications

Book review: Scenario Visualization: An Evolutionary Account of Creative Problem Solving

American Journal of Human Biology / Jan 01, 2009

Kaufman, A. B., & Kaufman, J. C. (2009). Book review: Scenario Visualization: An Evolutionary Account of Creative Problem Solving. American Journal of Human Biology, 21(1), 139–140. https://doi.org/10.1002/ajhb.20848

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Dr. Abbas Poorhashemi

Toronto, Ontario, Canada
Dr. Poorhashemi is the President of the Canadian Institute for International Law Expertise (CIFILE). He is an academic and expert in international law.
Most Relevant Research Interests
Anthropology
Other Research Interests (12)
Sensory Systems
Physiology
Museology
Visual Arts and Performing Arts
Cultural Studies
And 7 more
About
Public International Law, International Criminal Law, International Environmental Law, Comparative Law
Most Relevant Publications (1+)

4 total publications

Accéder aux publications académiques et à votre profil de citations en utilisant Google Scholar

Management et ingénierie de l'innovation / Dec 01, 2014

DOU, H. (2014). Accéder aux publications académiques et à votre profil de citations en utilisant Google Scholar. Management et Ingénierie de l’innovation. https://doi.org/10.51257/f-1398

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Vanessa Patrick, Ph.D.

Award-winning researcher, teacher and author with a passion for research, teaching and learning.
Most Relevant Research Interests
Anthropology
Other Research Interests (29)
Marketing
Everyday Aesthetics
Affect and Sensory Issues
Luxury
Consumer Behavior
And 24 more
About
[Vanessa Patrick, PhD.](https://www.vanessapatrick.net/ "https://www.vanessapatrick.net/") is the Associate Dean for Research, Executive Director of Doctoral Programs (PhD and DBA), a Bauer Professor of Marketing and lead faculty of the Executive Women in Leadership Program at the Bauer School of Business at the University of Houston.   She has been recognized with a number of awards for both scholarship and teaching, including the LeRoy and Lucille Melcher Faculty Excellence award from the Bauer College of Business for Research Excellence (2011), Service Excellence (2016) and Teaching Excellence (2018). In 2012, she was named one of the top 50 most productive marketing scholars worldwide by the DocSig of the American Marketing Association. She was appointed as a Fulbright Specialist (2019-24) by the U.S. Department of State Bureau of Educational and Cultural Affairs. She served in this role by visiting the Institut Teknologi Bandung in Indonesia in November 2022.   She is a regular speaker at both academic and practitioner conferences, including the Association of Consumer Research Conference, the Society of Consumer Psychology conference, the Greater Houston Women’s Chamber of Commerce annual conference, the NAWMBA Annual Gender Diversity Conference and the UH Women of Color Coalition.   She is a prominent scholar in her field and serves on editorial and policy boards of leading academic journals. She is currently an Associate Editor for the Journal of Marketing Research and the Journal of Marketing. She is the author of a new book The Power of Saying No: The New Science of How to Say No that Puts you in charge of your Life. Visit her at [vanessapatrick.net.](https://www.vanessapatrick.net/ "https://www.vanessapatrick.net/")
Most Relevant Publications (8+)

86 total publications

Psychological Distancing: Why Happiness Helps You See the Big Picture

Journal of Consumer Research / Feb 01, 2009

Labroo, A. A., & Patrick, V. M. (2009). Psychological Distancing: Why Happiness Helps You See the Big Picture. Journal of Consumer Research, 35(5), 800–809. https://doi.org/10.1086/593683

Positive Mood and Resistance to Temptation: The Interfering Influence of Elevated Arousal

Journal of Consumer Research / Dec 01, 2010

Fedorikhin, A., & Patrick, V. M. (2010). Positive Mood and Resistance to Temptation: The Interfering Influence of Elevated Arousal. Journal of Consumer Research, 37(4), 698–711. https://doi.org/10.1086/655665

The Positivity Effect in Perceptions of Services: Seen One, Seen Them All?: Table 1

Journal of Consumer Research / Jun 01, 2003

Folkes, V. S., & Patrick, V. M. (2003). The Positivity Effect in Perceptions of Services: Seen One, Seen Them All?: Table 1. Journal of Consumer Research, 30(1), 125–137. https://doi.org/10.1086/374693

“I Don’t” versus “I Can’t”: When Empowered Refusal Motivates Goal-Directed Behavior

Journal of Consumer Research / Nov 08, 2011

Patrick, V. M., & Hagtvedt, H. (2011). “I Don’t” versus “I Can’t”: When Empowered Refusal Motivates Goal-Directed Behavior. Journal of Consumer Research, 39(2), 371–381. https://doi.org/10.1086/663212

Not as Happy as I Thought I’d Be? Affective Misforecasting and Product Evaluations

Journal of Consumer Research / Mar 01, 2007

Patrick, V. M., MacInnis, D. J., & Whan Park, C. (2007). Not as Happy as I Thought I’d Be? Affective Misforecasting and Product Evaluations. Journal of Consumer Research, 33(4), 479–489. https://doi.org/10.1086/510221

How the Eyes Connect to the Heart: The Influence of Eye Gaze Direction on Advertising Effectiveness

Journal of Consumer Research / Feb 22, 2021

To, R. N., & Patrick, V. M. (2021). How the Eyes Connect to the Heart: The Influence of Eye Gaze Direction on Advertising Effectiveness. Journal of Consumer Research, 48(1), 123–146. https://doi.org/10.1093/jcr/ucaa063

Losers, Winners, and Biased Trades

Journal of Consumer Research / Sep 01, 2005

Johnson, J., Tellis, G. J., & Macinnis, D. J. (2005). Losers, Winners, and Biased Trades. Journal of Consumer Research, 32(2), 324–329. https://doi.org/10.1086/432241

Goal‐Relevant Emotional Information: When Extraneous Affect Leads to Persuasion and When It Does Not

Journal of Consumer Research / Dec 01, 2005

Bosmans, A., & Baumgartner, H. (2005). Goal‐Relevant Emotional Information: When Extraneous Affect Leads to Persuasion and When It Does Not. Journal of Consumer Research, 32(3), 424–434. https://doi.org/10.1086/497554

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Ernest Baskin

Food Marketing Professor (Top 40 under 40) | Consumer Behavior Researcher | Speaker
Most Relevant Research Interests
Anthropology
Other Research Interests (21)
Consumer Research
Decision Making
Food Marketing
Psychology
Applied Mathematics
And 16 more
About
Researcher/consultant/speaker focusing on consumer behavior and user experience marketing research to help companies connect with their consumers through their products. Specializes in behavioral nudges as well as choices for others, survey design, environmental effects, and consumer psychology. Depth of expertise in the food industry with major Fortune 500 companies. Top 40 under 40 Best MBA Professor by Poets and Quants. Has worked on qualitative and quantitative research, brand and corporate strategy as well as consulting on course development, training and research design.
Most Relevant Publications (3+)

59 total publications

Why Feasibility Matters More to Gift Receivers than to Givers: A Construal-Level Approach to Gift Giving

Journal of Consumer Research / Jun 01, 2014

Baskin, E., Wakslak, C. J., Trope, Y., & Novemsky, N. (2014). Why Feasibility Matters More to Gift Receivers than to Givers: A Construal-Level Approach to Gift Giving. Journal of Consumer Research, 41(1), 169–182. https://doi.org/10.1086/675737

Matt Tomlinson. In God’s Image: The Metaculture of Fijian Christianity

Suomen Antropologi: Journal of the Finnish Anthropological Society / Jan 01, 2009

Eräsaari, M. (2009). Matt Tomlinson. In God’s Image: The Metaculture of Fijian Christianity. Suomen Antropologi: Journal of the Finnish Anthropological Society, 34(2), 113–114. https://doi.org/10.30676/jfas.116533

It’s Too Pretty to Use! When and How Enhanced Product Aesthetics Discourage Usage and Lower Consumption Enjoyment

Journal of Consumer Research / Mar 30, 2017

Wu, F., Samper, A., Morales, A. C., & Fitzsimons, G. J. (2017). It’s Too Pretty to Use! When and How Enhanced Product Aesthetics Discourage Usage and Lower Consumption Enjoyment. Journal of Consumer Research, 44(3), 651–672. https://doi.org/10.1093/jcr/ucx057

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Alayne Unterberger, PhD

Gulfport, Florida, United States of America
Non-Profit Executive, Applied Researcher and Bilingual Medical Anthropologist
Most Relevant Research Interests
Anthropology
Other Research Interests (4)
Marketing
Economics and Econometrics
Public Health, Environmental and Occupational Health
Epidemiology
About
My skills are wide-ranging. This may be partly out of necessity as a former social worker and many years of work in the non-profit field. I have a great deal of emotional intelligence and strive to bring meaning and balance to my work and life pursuits. Below is a snapshot of my specific expertise: 1. Expertise areas:  Well-being (holistic person/family approaches, education, substance abuse, MH), Global Health, Emergency/COVID/Pandemic Management, Cultural Diversity, migration, food systems/food chains, agriculture-society, labor and human rights, social movements, teaching/training, “Studying Up”, Innovation, Dreamers/ally movements, evidence-based prevention programming (EBIs, HIV/AIDS/STIs), socio-ecological models, critical medical anthropology (CMA), gender, LGBTQ, globalization, Life Course Theory (LCT), adolescents/youth, youth culture, violence, structural violence/inequalities, reproductive health, and holocaust/genocide studies. 2. Geographic: Southern US, Appalachia, Latin America, Nicaragua, Mexico, Caribbean, Spain These are my skills: **Professional skills:**  ***Marketing and Social Marketing***: crafting campaigns in English and Spanish across many different topics.  ***Teaching*** undergraduate and graduate students, including medical students; creating, designing and development of materials in English-Spanish.  ***Research design and measurement***: well-being and quality of life, community based participatory research, social epidemiology, logic model creation, occupational/environmental health, program evaluation, social determinants of health/disparities, assessments (PLS5, Beck Depression, etc.), oral history, ethnography, quantitative, SPSS, NVIVO and Spanish, translation (English-Spanish), curriculum design and development (English-Spanish). ***Administration and Management,*** Emergency/crisis  Management, demonstrated Return on Investment ROI $1: $34 savings at FICS, HR/DEI, serving as Principal Investigator, project management, convening stakeholder and community workgroups, conference planning and execution, fundraising). ***Consulting,*** research partner, cultural brokerage, expert witness testimony for asylum and immigration cases.
Most Relevant Publications (2+)

7 total publications

A Social Marketing Approach to Increasing Enrollment in a Public Health Program: A Case Study of the Texas WIC Program

Human Organization / Sep 01, 2001

Bryant, C., Lindenberger, J., Brown, C., Kent, E., Schreiber, J. M., Bustillo, M., & Canright, M. W. (2001). A Social Marketing Approach to Increasing Enrollment in a Public Health Program: A Case Study of the Texas WIC Program. Human Organization, 60(3), 234–246. https://doi.org/10.17730/humo.60.3.9kdw80dx97284yg8

“No One Cares if You Can't Work”: Injured and Disabled Mexican‐Origin Workers in Transnational Life Course Perspective

Anthropology of Work Review / Nov 19, 2018

Unterberger, A. (2018). “No One Cares if You Can’t Work”: Injured and Disabled Mexican‐Origin Workers in Transnational Life Course Perspective. Anthropology of Work Review, 39(2), 105–115. Portico. https://doi.org/10.1111/awr.12150

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Elizabeth Ann B. Reilly, M.Ed., Ph.D. Candidate

Scholarly Researcher, Writer, Oral Historian, PhD Candidate with publications concerning Indigenous identity
Most Relevant Research Interests
Anthropology
Other Research Interests (6)
Northeast Woodlands Indigenous studies
folklore
Mixed-race Indigenous identites
Cultural Studies
History
And 1 more
About
*Highly motivated,* results-oriented, high-energy, hands-on professional *with multiple years of experience* collaborating and coordinating with tribal communities in-person and virtually*, managing oral history projects, publishing papers, and presenting to wide audiences; and a strong background in qualitative and Indigenous methodologies seeks a position as a researcher in a nonprofit setting.* Key skills include: ·      Excellent Communication skills including communicating findings to academic and non-academic stakeholders. ·      Experienced in cultivating and maintaining research relationships and partnerships. ·      Experienced interviewer, both in-person and virtually. ·      Experienced in ethnographic and decolonizing methodologies. ·      Experienced working with Indigenous communities. ·      Experienced in qualitative research projects, data collection, analysis, and report writing. ·      Trained in Section 106. ·      Trained in NAGPRA.
Most Relevant Publications (3+)

3 total publications

It Is a Living Thing: An Estonian Tradition Bearer and Supernatural Beings Called Haldjad

Folklore: Electronic Journal of Folklore / Aug 01, 2016

Berton-Reilly, E. A. (2016). It Is a Living Thing: An Estonian Tradition Bearer and Supernatural Beings Called Haldjad. Folklore: Electronic Journal of Folklore, 65, 151–172. https://doi.org/10.7592/fejf2016.65.berton-reilly

Book review: White L, Free to be Mohawk: Indigenous Education at the Akwesasne Freedom School

AlterNative: An International Journal of Indigenous Peoples / Feb 01, 2017

Johnson, J. (2017). Book review: White L, Free to be Mohawk: Indigenous Education at the Akwesasne Freedom School. AlterNative: An International Journal of Indigenous Peoples, 13(1), 52–53. https://doi.org/10.1177/1177180116689034

The Culture of Food in England 1200–1500

Food and Foodways / Jan 13, 2017

Kernan, S. P. (2017). The Culture of Food in England 1200–1500: by Christopher Woolgar. New Haven: Yale University Press, 2016, 341 pp. Food and Foodways, 25(2), 170–171. https://doi.org/10.1080/07409710.2017.1270650

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Example anthropology projects

How can companies collaborate more effectively with researchers, experts, and thought leaders to make progress on anthropology?

Product Development

An anthropologist can conduct ethnographic research to understand how people use products in their daily lives. This research can provide valuable insights for product design and development, ensuring that products meet the needs and preferences of the target audience.

Market Research

Anthropologists can conduct in-depth interviews, observations, and surveys to gather data on consumer behavior and preferences. This data can help companies identify market trends, understand consumer motivations, and make informed business decisions.

Cultural Sensitivity Training

Anthropologists can provide training programs to help companies navigate cultural differences and develop cultural sensitivity. This can be particularly valuable for companies operating in diverse markets or working with multicultural teams.

Brand Positioning

Anthropologists can analyze cultural meanings and symbols associated with a brand to help companies develop effective brand positioning strategies. They can identify cultural values and beliefs that resonate with the target audience and create a strong brand identity.

Customer Experience Design

Anthropologists can conduct research to understand the customer journey and identify pain points and opportunities for improvement. This research can inform the design of customer-centric experiences and enhance customer satisfaction and loyalty.